What is a Music Label? Here is The Definition, Function and Differences between Major Labels and Independent Record Labels

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FEMUSINDO.com - In a career in the music industry, music or recording labels also play an important role for singers to pursue their careers. So, what is a music label?

A music label is a company that produces, distributes, and promotes music recordings and music videos. Music labels can also manage contracts with artists and their managers.

A record label is a type of brand where there are elements of marketing, production, distribution, promotion, and copyright protection.

The way labels promote artists is by utilizing their industry connections. This can include promotion through mass media, such as television, radio, print media (newspapers, magazines, etc.), online media (websites or sites), or social media, and others.

Functions of Music Labels

Music labels have various functions, including finding talent and developing new artists, maintaining contracts with artists and their managers and facilitating positive media coverage for artists.

Then, coordinating sales and publicity, developing the artistic appearance of albums and strengthening the presence on the internet to managing legal issues, such as lawsuits and others.

Differences Between Major Labels and Independent Record Labels

Based on their management, music labels can be divided into two, namely major record labels and independent record labels.

A major record label is a multinational company that has a world market share of more than 5% in sales of recordings and or music videos.

Meanwhile, an independent record label is a record label company that operates without being affiliated with and or funded by a major record label. (*)